Platform · Process intelligence

Understand your processes clearly, and optimize.

It's more than the web of flows, triggers, and legacy automations. Hubbl shows how your people actually move through a process — the steps they follow and the fields they change — so every record update becomes signal about how a process is really used and where friction slows people down.

Automation dependency map Conflict & dead-path detection Usage & adoption signal Friction & opportunities
The problem

No one can say what actually happens when a record changes.

Years of flows, triggers, and quick automations have layered into a process web no admin can hold in their head. When a record updates, a dozen things fire — and no one's sure in what order, which still matter, or which quietly conflict. Meanwhile the people doing the work have their own version of the process: steps they skip, fields they never touch, and workarounds no diagram shows. Hubbl brings both together — the automation and the human reality — so you can finally see, trust, and optimize how work moves through your org.

Automation dependency map

See what actually happens when a record changes.

Hubbl untangles the web of flows, triggers, Process Builder, and legacy workflow rules into a single map — showing what fires, in what order, and how one change ripples across objects. The map no admin has ever been able to draw by hand.

  • Order of execution — what fires, and in what sequence, on every change.
  • All automation types — flows, triggers, Process Builder, and workflow rules in one view.
  • Cross-object ripple — how a single update cascades through the org.
Screenshot — automation dependency map
Conflict & dead-path detection

Find the conflicts and dead ends no one can see.

Overlapping automations that fire in an unpredictable order. Contradictory logic that quietly cancels itself out. Paths that can never execute. Hubbl flags the places your process fights itself — the root cause behind so many "why did that happen?" tickets.

  • Conflicting automations — overlapping logic on the same object, surfaced.
  • Dead & unreachable paths — branches that never run, cluttering the org.
  • Order-of-execution risks — where sequence produces unpredictable results.
Screenshot — flow-conflict & dead-path detection
Usage & adoption signal

See how people actually move through a process.

The automation is only half the picture. Hubbl reads how users really follow a process — which steps they take, which fields they change, and where they go off-script — turning every record update into signal about what's used, what's ignored, and what people work around.

  • Real-world path — the steps people actually follow, not the ones on the diagram.
  • Field-change signal — which fields get used, and which never do.
  • Workarounds & drop-off — where users abandon or bypass the process.
Screenshot — process usage & field-change signal
Friction & optimization opportunities

Turn process reality into a ranked to-do list.

Hubbl pinpoints where people stall, which steps are redundant, and which manual work is ripe for automation — then ranks the opportunities by impact. It's the difference between "our process is a mess" and "here's exactly what to fix first."

  • Friction & bottlenecks — where the process slows people down.
  • Redundant steps to retire — cut the busywork no one needs.
  • Automation & agent opportunities — ranked, with prompts to build.
Screenshot — ranked friction points & opportunities
How it works

From tangled processes to a clear plan.

Step 1 · Map

Trace every process

A credential-free scan maps flows, triggers, and automations — and how records actually move through them — in about two minutes.

Step 2 · Analyze

See usage & friction

Overlay real user behavior and field changes to find where the process works, where it fights itself, and where people drop off.

Step 3 · Optimize

Streamline & automate

Ranked opportunities with ready-to-run prompts to simplify, retire, or automate — closing the list at speed.

Process × AI readiness

Where your agent opportunities come from.

You can't decide where agents help until you understand how work actually flows. Hubbl mines your processes to find the highest-value places to optimize and automate — identifying the agents worth building and handing you the Vibes prompt to build them. Process intelligence is the roadmap for AI, not just a cleanup tool.

  • Opportunity mining — the processes where an agent would move the needle.
  • Agent recommendations — the highest-value agents to build, ranked.
  • Vibes build prompts — a ready-to-run prompt to stand each one up.
Run a Free Scan See AI readiness
Diagram — process map → optimization opportunities → agent + Vibes prompt
Who it's for

Built for everyone who owns how work flows.

RevOps & Sales Ops

See which automations still fire, where the funnel stalls, and what to retire — so revenue processes run on logic you can trust.

Architects & Platform Owners

Map every dependency and conflict before you change anything — and design new processes on a foundation you fully understand.

Salesforce Admins

Finally answer "what happens when this changes?" — and clean up years of overlapping automation with ranked fixes and prompts.

Explore more

Part of one platform.

Process intelligence is one lens on your org. Hubbl gives you the rest of the picture too.

See the process reality behind the org.

Placeholder metrics — swap for real Hubbl process data.

318
avg. flows mapped per org
1 in 4
automations found redundant or dead
2 min
to map every process
6,368
orgs scanned

Turn the lights on for your processes.

Scan your org in 2 minutes and see exactly how work flows — what fires, what's used, and what to optimize first.